Monthly Archives: January 2012

Crack Kills: Trials and Tribulations With the Google DCO (Display Conversion Optimizer)

Posted on January 8, 2012 by

Once upon a time, I had a number of AdWords contextual network campaigns humming along quite nicely.  Then along came the Google serpent and offered me a bite of the Display Conversion Optimizer.  It did not come with a guarantee … Continue reading →

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